A fashion jewelry boutique and apparel brand called on Lime Circle Creative to design the new look

B-Foxy came to us for help building a new, consolidated online presence and experience for its passionate fans and customers, its existing digital infrastructure was fragmented across several outdated microsites and platforms.

Our challenge was clear: create a responsive, unified site that works smoothly across multiple devices and combines fun, relevant content with a simplified e-commerce experience.

We understood the importance of capturing the brand’s authenticity and unique lifestyle on the new website. But the experience wouldn’t just need to meet the needs of fashion enthusiasts — it would also have to work for the company’s wholesale partners. Magento E-commerce was our solution of choice due to its catalog pricing management and multi-store features.

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